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Old 03-07-2003, 10:32 AM   #49
dwedeking
Retail Customers And Logic

Quote:
It's still just a snake man. Eugene's stuff is nice but they don't poop gold or anything.
Brian,

Retail customers don't always buy based upon logic. This is why companies offer "no limit" calling plans, why casino's use chips instead of money (studies have shown that people will freely spend chips because they are not "real" money), ISP's offer unlimited dial up connections, and why AOL offers A MILLION FREE HOURS as a promo. You have to appease the psychological part of the purchase by easing any fears that they have that their going to get "stuck" with a bad snake. Again this is retail customers and wouldn't apply to wholesalers who would trust in their own knowledge of the herp to find a "good deal" in a batch of stuff.