Hi there,
I got the same call from a guy claiming he had a client that was having a hard time finding a blue panther. Then he went into the whole sales pitch about the I-Frame product.
This isn't a scam, but a service they are trying to sell. What they claim is that whenever somebody types in the keyword "gecko" in their favorite search engine, such as google or yahoo, your website will appear at the top of the list. But theres a catch. The person that seaches the keyword "gecko" must have their program installed on their computer in order for this to work.
How many people have this installed on their computer? They claim that 15.7 million people have it installed, which sounds like a very big number. But in reality, this is a very small fraction of the total count of internet users. Combine this with the fact that the herp market is an even smaller percentage, and you can see that this is fairly inefficient attempt at internet marketing.
Another downfall of the I-Frame is that it is not compatible with every single web browser.
I can't say for sure that this type of internet marketing does not work. But if you do the math, it just does not seem very effective. The odds are against you.
But anyways, this is not a scam. I have to admit that those salesmen were pretty slick in their pitch. I declined their service and opted for something that reaches a broader range of internet users.
Vincent
Screameleons
http://www.screameleons.com