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In most cases they seem to be within twenty dollars apart. Of course it all depends on what your shipping but I wouldn't make the claim that people were wanting FedEx to save money. It is more about the convenience.
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I didn't realize this. Since I've never rec'd anything via FedEx I just assumed it was less expensive by a pretty good amount. Well, that makes it even more confusing. There are plenty of people that live within a short distance of an airport that could utilize same day service but they opt out... for the convenience?
BTW - For the record. I am FedEx certified but have never used the service. I am attempting to get Delta certified, if that's what you call a known shipper, but they don't seem to move as quickly as FedEx. I would offer live arrival either way for competitive reasons.