I have been buying and selling various animals for over 60 years personally, and I have encountered many schemers in that amount of time. I think you are giving the seller way too much credit here, Lisa, plus your initial explanation of bait and switch tactics is not the only way a switch can be accomplished. Here is a quote from the Wikipedia definition:
"The intention of the bait-and-switch is to encourage purchases of substituted goods, making consumers satisfied with the available stock offered, as an alternative to a disappointment or inconvenience of acquiring no goods (or bait) at all...."
As you said at the end of your post, interest is aroused via an ad, then when the consumer (buyer) responds to the ad, he/she is told the advertised item is gone (sold out, etc.) and another item is offered in its stead. This is exactly what happened. In a retail store setting, this is actually considered to be a fraudulent practice.
I also find it extremely puzzling that a 49 year old seller who is able to place these ads is not able to remove them for several days when his item is sold. Come on.
Zovick, unless the item is in a system where if someone comes into the store to purchase it and it automatically reduces the quantity on the website, there is no real way to be ON the site removing the add the exact point in time the item is being SOLD in the store/or home. The software is expensive, and unless breeders are displayed in a retail store with a POS register, its kind of pointless and a waste of money.
If you want to come off as unprofessional and want direct customers to complain about customer service, then by all means, have your cell phone out and be ready to hit that delete button while discussing the pet with the direct customer. Do you see what Im saying?
When I sold gliders, it was a process.. it wasn't, bag the glider, take the cash and have a nice day.. I go over paper work, what the pet came with, general knowledge.. etc. While this is happening, I could be getting a few emails about the same pet.. especially since I only ever have 2 or 3 listed at any given time. When and ONLY when the person left, I would go in and remove the add. Again, I cant speak for 3rd party software and what it does, but the transaction I just described in NO way is fraudulent practice, and when it comes to someone who does it deliberate.. leaving the add up when the product is no longer available, it then becomes a matter of proving it was done to trick people.
Is it wrong when places like Kmart advertise a certain item and it isn't available? To someone who really wanted it yes.. but I don't think it is considered Fraudulent... Things sell out.. You could try to push that it's fraudulent.. but if you cant prove that they never intended to have the product they advertised in millions of flyers or on their site, then its a matter of product not making it to the store, and they help you find it elsewhere or find something of equal value. As a consumer, it sucks.. but it is what it is.. especially if the item was sold out in the store but maybe not updated on the site.. as has happened to me many times.. I choose pick up in store.. item shows there, but after the purchase, I get a call or email.. the site just wasn't updated and they sold the last one minutes before I placed my order or as I was placing it.
Does it make me mad? yes, because I then have to wait 7 business days to have the money posted back to my card. It happens.. doesn't mean people were trying to be deceptive. Its why most places will add the words in tiny print "while supplies last".. We are talking larger quantities of items though.. this was a specific snake.
My point is this.. he told the guy right away that the snake is no longer available. Its not like he posted a snake he never had to con people.. It doesn't matter who he sold it or gave it to. If it was done before the email was received, then it is what it is.. what if he had NO snakes left? Would it have made a difference? Go on Craigslist and see how many people don't remove their adds.. the items are gone, sold, etc.. but the adds remain.. Fact is, he stated it up front that it was not available, and he only had ONE male left. Buyer agreed to that male.
I am going to give you one more example of something.. a while back I responded to an add of a 36x18x12 (or 18) exo terra, and a breeding pair of leopard geckos for $75. The guy was over an hour and a half away so I told him I would take them if I could come Saturday. (my husband works 2 jobs during the week)... He agreed.. so it was a done deal.. or so I thought. The next day, I called and told him I would send the $75 to show him I was serious, and because I figured if he needed it, I wouldn't have him wait 3 days to get it. He said "oh I gave it to my nephew".... Mind you, this was less then 24 hours since the agreement was made, and I was 2 hours short of purchasing an incubator. Was I angry? You bet... and out of curiosity, my oldest daughter called to inquire about the add that night because the add was still up and he stated he sold it the day before. So he never even had the common courtesy to call me and let me know he sold it to someone else after we got off the phone... I was angry.. but what could I do.. it is what it is and the item was no longer available.. this happened 2 months ago I think it was... and the add is still up if I am not mistaken.. so it reminds me every time I go in there... Does this mean its fraudulent? No.. it means the guy breaks deals and is just too ignorant to remove the add.
In this case, reading back, it started off that the buyer saw an add that had relisted, that the seller did not even know relisted. The buyer was talking about one snake and the seller was talking about another. (Im guessing that one was listed elsewhere)... It started a misunderstanding, and even after, it was still pointed out that it was an issue with the add auto relisting when it shouldn't have, and the snake is not available. The buyer agreed to the OTHER snake before money was submitted. I wonder if he had just said it was already sold instead of saying the daughter wanted it, if this buyer would have gotten this upset and still demanded the snake.
I just realized something as well... This buyer flipped out because the money wasn't being refunded RIGHT away so he could purchase this OTHER snake he found.. Um, if he used a credit card, regardless of when the seller was refunding, he would HAVE to wait a period before it is posted back to his credit card anyway wouldn't he? he wouldn't be able to immediately purchase the other snake he found unless he had the funds already available.
Anyway, here is an idea... if someone calls to come see your animals, the day they show up, place a note on the add that says "pending sale" on the one they are coming to see, and add "will update accordingly". This way, you don't have to be online while the person is there making their decision etc, and you dont have people upset that you didn't remove the add right away.. although this wouldn't have helped in this situation, as it seems it was an auto list issue... just make sure you do everything manually and not leave it up to auto lists.