I discussed this issue with my programmer and he verified what I had thought about a separated section for featured ads. It would be a very difficult hack to do. So I took an easier route and asked him to make the hi-lighting of the featured ads more flexible. I can now make the background color any color I want to.
I'm not sure how to handle the option of sticky and hi-lighted, sticky and not hi-lighted, or not sticky, hi-lighted. I can see where any one of the three options might be useful. A hi-lighted ad that just floats within the regular threads would stand out like a sore thumb to most people. And some have expressed interest in a non hi-lighted ad just stickied at the top of the forum.
So I don't know maybe I should just one flat fee and let you all chose what you want it to be. I would like to charge less than $5 per month for this, but with me getting into my busy season, it is all I would need to have this take off like wildfire and I would have to spend nearly every minute of my day managing it. This is a fully manual process so I have to change every ad for this option, plus mark my calendar when it expires or just try to scan every classified forum every day to try to catch the ones that have expired.
If this proves to be popular and brings in enough money, I would then strongly consider asking my programmer to completely automate this process. If I could get that to happen, I would be MORE than happy to lower the price substantially. But I need to see that it is worthwhile doing FIRST.
Anyway, I changed the background color on Alan's ads in the caging classified section to something that will stand out quite a bit. I'm sure everyone is going to have their own ideas about the best color for a hi-light, so I'm not sure how I will handle this either. If I automate it, I would have some sort of selection list that a user could pick from, I guess. But for now, I guess I'll just have to field suggestions about what is best. One color for all, or just pick different ones at random? Of course, there could be overkill with the colors, which would completely defeat the purpose.
Anyway, let me know what you think. Sorry I couldn't do the separate section, but I figured that would be a tough nut to crack.