Can I make a request of Webslave, please? It took me about 10 minutes to find out how to upgrade accounts and I consider myself a fairly computer and internet saavy person. Could we make a bigger button, perhaps as a temporary banner as you have for the pending python ban, to let more people know about the BOI's precarious future and encourage people to sign up?
Before anyone waves the finger at me for not contributing, I am on a shoestring budget (I'm a graduate student and already spend over $200/yr on dues to scientific organizations such as the National Wildlife Society) and had to choose between a Fauna membership and USARK. Considering the national python ban that is being contemplated, I felt my membership at USARK would make a greater difference at this time.
However, I do believe that perhaps one of the reasons we aren't seeing as many contributing memberships is that it's not a very easy link to find. Also, many people use this site for the classifieds. Perhaps if we put a temporary sticky in each of the heavily traveled classifieds section about the BOI's future or, perhaps, even send out a mass email to all members that we may see a lot more response than calling for action within the BOI itself.